Visible Results News - Article

REVOLUTIONARY MARKETING TECHNOLOGY ARRIVES - Oct 2004 - Dubai

Visible Results has launched its revolutionary relationship marketing platform to the UAE in partnership with Dubai company One2One Group. This partnership extends Visible Results' global reach to 21 countries across North and South American, Australasia, Europe and the Middle East and allows One2One to offer Visible Results' world-class loyalty platforms and services throughout the Middle East.

Mr Majdi Ali, CEO of One2One Group indicated that there has been a fantastic response to Visible Results' products in the UAE. "Several clients are already using the technology, with a key flagship client - Deira City Centre - launched early November. We also have significant interest in a number of other projects that we hope to be able to speak about soon."

Mr Ali further indicated that the patented thermal card with its ability to print and change messages based on customer shopping behaviour had attracted large crowds at trade shows. "Potential customers are very excited about the possibilities the GraphiCardT technology provides with respect to communication with their customers and influencing shopping behaviour. It is fair to say that when people see the technology in action they can immediately see the benefits for managing their customer relationship programs" said Mr Ali.

Mr Michael Whittaker, CEO and President of Visible Results Group is also very pleased with the initial success of the partnership saying that One2One Group were a perfect partner for Visible Results. "Mr Ali and his team have impressed us every step of the way, we are excited and pleased to have them on board as a key strategic partner in the Middle East," said Mr Whittaker.